Hair Care Products with Keratin by YAKA

YAKA Hair Products with Keratin Keratin shampoos, conditioners and other hair products have become quite popular recently. They are formulated with a very strong structural protein that helps to repair damaged hair. Hair products with keratin were originally produced only by professional brands, but today there are many democratic keratin hair treatments that are both affordable and effective. Ukrainian brand YAKA presents its line of keratin products.

Keratin is a fibrous structural protein that protects epithelial cells from stress or damage. It is the main structural element of human hair responsible for its strength, elasticity and flexibility. Keratin is incredibly tough and strong. The only other biological matter known to approximate its toughness is chitin, a derivative of glucose found in the exoskeletons of arthropods and the cell walls of fungi.

Keratin is contained in the hair cuticle (the outermost part of the hair shaft formed from thin dead cells, overlapping in layers) and in the cortex (the thickest hair layer). If the hair is healthy and is not affected by harmful external factors, it will retain its strength and elasticity. But negative factors such as lack of moisture, frequent dyeing, blow-drying, heat styling, UV rays, etc. disrupt the structure of keratin. Because of this, the hair becomes porous, brittle, dull and fuzzy, begins to tangle.

Keratin hair products are designed to neutralize the negative effects of external factors that cause keratin damage. Keratin contained in these products helps to restore the natural structure of the hair by “filling in the blanks”. When used regularly, hair care products with keratin quickly make the hair strong, silky and shiny.

It is important to understand that such products don’t contain “pure keratin”. Keratin, like many other proteins, is insoluble in water. Before being added to cosmetic formulations keratin is hydrolysed. Hydrolysis is a chemical reaction that results in the cleavage of chemical bonds in molecules. It breaks peptide bonds in keratin, making it break down into amino acids or short chains of amino acids (peptides). These amino acids and peptides are added to cosmetic products and help to restore the structure of damaged keratin molecules in the hair.

Originally, hydrolysed keratin could only be found in expensive professional treatments produced by high-end brands. Luckily, the situation has changed and now many democratic brands produce affordable keratin hair products. For example, Ukrainian brand YAKA offers several hair care products with keratin priced to suit even a modest budget.

If you’ve never dealt with keratin products before, start with YAKA’s Hair Protection Conditioning Shampoo. Alongside hydrolysed keratin, it contains hydrolysed silk (to be more precise, hydrolysed fibroin, a protein that makes up the structural centre of silk) and chrysalis oil obtained from silkworm pupae. Hydrolysed proteins help to repair the hair while chrysalis oil, which is rich in vitamins and amino acids, nourishes the hair and stimulates its growth.

However, a shampoo doesn’t stay on the hair for long and is thus more suitable to prevent hair damage rather than repair it. If your hair needs intensive treatment, you should also use a keratin hair conditioner. YAKA presents Revitalising Hair Conditioner infused with sea buckthorn oil and hydrolysed keratin. Alongside these two key ingredients, the product contains macadamia oil, olive oil and jojoba oil rich in essential fatty acids. Natural oils nourish and moisturise the hair, make it look healthy and shiny.

For an immediate effect, YAKA has created Instant Repair Hair Spray that also contains sea buckthorn oil and keratin. This product has both an instant and cumulative effect. Right after you apply it, it restores the natural shine of your hair and makes combing and styling easier. When used regularly, keratin contained in the spray begins to accumulate in the hair and helps to strengthen it from within. Of course, the spray alone isn’t enough to revitalise damaged hair, but it complements and enhances the effect of the shampoo and the conditioner.

Regular use of keratin products will enhance your hair’s strength, elasticity and flexibility. Even if your hair is perfectly healthy, you can use hair care products with keratin to prevent damage, especially if you like to swim in the pool or sunbathe, regularly dye your hair, or frequently use a blow dryer or a hair straightener. Keratin will make your hair stronger, protect it from harmful external factors and keep it healthy and beautiful.

You can buy hair care products with keratin by YAKA in our online shop Organic Store. We offer high-quality, natural products free of sulfates (SLS and SLES), synthetic fragrances, colourants and preservatives that have not been tested on animals. What can be better than safe, effective and affordable cosmetics produced by a reliable manufacturer?