ayurvedic cosmetics
Ancient traditions of the Indian subcontinent are embodied in Ayurvedic cosmetics. Ayurvedic products are well-known and loved by consumers both in India and all over the world. Ayurvedic cosmetics from India are formulated with natural herbal ingredients according to the ancient recipes. They are free of any potentially irritating, allergenic or harmful ingredients which can often be found in mass market products.
In India, Ayurveda therapies and practices are used by up to 80 percent of people. Similar forms of medicine are widely practised in Sri Lanka and Nepal. In the Western World, modernized practices derived from Ayurveda traditions are regarded as a type of alternative medicine. They are becoming increasingly popular in many countries.
Indian people who practise Ayurveda believe that health, beauty and wellness can be achieved through using blends of herbs and minerals that are specifically designed to solve particular problems. All Ayurvedic cosmetics are formulated with natural ingredients and each of them is designed to solve a specific task.
Formulations of modern Ayurvedic products from India are based on ancient Ayurveda recipes and traditional blends of local herbs. According to Ayurveda, all ingredients in a medicine or cosmetic product must interact with one another in order to mutually reinforce each other’s properties (the synergy principle). That’s why all blends of herbal and mineral ingredients used in Ayurvedic cosmetics are selected very thoroughly and carefully.
Cosmetics made according to Ayurveda principles differ from mass market products most consumers are used to. When coming across Ayuredic products for the first time, a lot of people are confused by the grey or brown colour of Ayurvedic toothpastes, ubtan powder intended to replace facial creams and masks, light grassy or spicy smell instead of the usual intensive fragrances. But confusion quickly gives way to realizing that colour, small and texture aren’t the most important things in cosmetics. What really matters is safety and effectiveness, and Ayurvedic products have both.
Ayurvedic personal care products are extremely popular in India, most local women buy them on a regular basis or even make them themselves. Such products are harder to buy outside India, but that’s what online shopping is for! In our online shop Organic Store, you can find a selection of Ayurvedic products produced by different brands such as Aasha Herbals, Zee Herbal, Lady Henna, Ambra, Comex, and others. We deliver internationally to any country within the jurisdiction of the Universal Postal Union. There is no need to travel to India when India can come to you in the form of high-quality, safe and effective products!